brand Definition
- 1a type of product manufactured by a particular company under a particular name
- 2a particular type or kind of something
- 3a mark made on livestock with a branding iron, especially to show ownership
Using brand: Examples
Take a moment to familiarize yourself with how "brand" can be used in various situations through the following examples!
Example
I always buy this brand of coffee.
Example
What brand of car do you drive?
Example
The rancher put his brand on the cattle.
Example
He has a personal brand that he promotes on social media.
brand Synonyms and Antonyms
Synonyms for brand
- make
- label
- trademark
- logo
- stamp
Antonyms for brand
- generic
- unbranded
Idioms Using brand
Example
She was branded as a troublemaker after the incident.
to burn your brand into someone's memory
to make a lasting impression on someone
Example
The company's catchy jingle burned their brand into my memory.
Example
The company spent millions of dollars building their brand through advertising.
Phrases with brand
brand name
a name given by the maker to a product or range of products, especially a trademark
Example
I prefer to buy brand name products because they are usually higher quality.
own brand
a product that is sold under the name of the retailer rather than the manufacturer
Example
The supermarket's own brand of cereal is cheaper than the name brand.
brand loyalty
the tendency of customers to continue buying products from the same brand over time
Example
Her brand loyalty to Apple means she only buys their products.
Origins of brand
from Old Norse 'brandr', meaning 'to burn'
Summary: brand in Brief
The term 'brand' [brand] refers to a product made by a particular company under a particular name. It can also refer to a particular type or kind of something, such as 'What brand of car do you drive?' or 'He has a personal brand that he promotes on social media.' The term extends into phrases like 'brand name,' and idioms like 'to build a brand,' denoting the establishment and promotion of a particular image or identity.
